Lathitha is a Nguni name and it means “sunrise or sunshine”. Based on this profound meaning, we aim to become a major player in the South African outdoor industry and bring delight to our clients, suppliers, partners and society at large.
LATHITHA MEDIA was established in 2012 as a brand activations company before streamlining its services to focus on out-of-home (OOH) advertising. This emerging black-owned outdoor media company specialises in digital and static billboards. Our inventory comprises of existing and forthcoming billboards in strategic locations in Gauteng. These billboards are used by clients to expose their brands to a diverse target audience. The core team has over 20 years combined experienced in marketing, branding and sales. Our objective is to provide clients with advertising platforms in prominent locations in support of their brand campaigns.
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